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Menampilkan postingan dari Januari, 2020

Copywriting : 5 Easy Steps to Million Dollar Copywriting for Beginners (9781523707416)

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Discover EXACTLY How to Write and Convert Prospects Into REAL Customers! Advertising can be quite difficult, and making a marketing copy, even more so. After all, persuading others is not that easy. What's more, you're trying to entice your target audience without actually "facing" them. But think about it: why is it that there are people who become suddenly become interested in a product or service after just reading an advertisement? This simply means that even if you are not actually presenting the product outright, it is still possible to get people to buy it. You simply need to write convincingly, and to do that, you'll need a combination of communication skills which includes knowledge of decent emotional intelligence applications as well as technical writing skills - or simply, copywriting. Are you worried about that you're not yet an expert copywriter? Are you apprehensive about being unable to capture your reader's interest with your copy? You

El luthier de Salamanca (9781519238382)

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www.sergiogarciaro.com En los primeros años del siglo XX, Germán Etura, un chaval como tantos otros de un humilde barrio salmantino, se da cuenta por un cúmulo de circunstancias de que la música le ofrece una oportunidad de futuro. Para ello debe marcharse a Cremona, en Italia. Allí se convertirá en un gran luthier, obsesionado por la perfección de sus violines. En la plenitud de su arte, y tras descubrir sus verdaderos orígenes, regresa a su ciudad natal para establecerse y prosperar en ella. La visita de una misteriosa mujer a su taller lo pone sobre la pista del cruel asesinato de un violinista callejero sucedido años atrás. Germán se ve entonces envuelto en una enmarañada madeja de crímenes, traiciones, envidias y rivalidades extremas, sepultadas de manera deliberada durante años. Durante todo ese recorrido pasarán ante sus ojos amistades inquebrantables, inocentes amores, corruptos agentes del orden, sociedades secretas, músicos de renombre..., hasta desembocar en un sorprendente

Acoustic and Auditory Phonetics (9781405194662)

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Fully revised and expanded, the third edition of Acoustic and Auditory Phonetics maintains a balance of accessibility and scholarly rigor to provide students with a complete introduction to the physics of speech. * Newly updated to reflect the latest advances in the field * Features a balanced and student-friendly approach to speech, with engaging side-bars on related topics * Includes suggested readings and exercises designed to review and expand upon the material in each chapter, complete with selected answers * Presents a new chapter on speech perception that addresses theoretical issues as well as practical concerns Product details Format Paperback | 232 pages D

The Very Hungry Caterpillar (9780241003008)

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"In the light of the moon a little egg lay on a leaf." ********* The Very Hungry Caterpillar is a classic children's story - the essential first book for babies. In this 2018 edition, Eric Carle's artwork has been restored to its original bright, bold colours. The Very Hungry Caterpillar has sold over 45 million copies worldwide. Its vivid and colourful collage illustrations and its deceptively simple, hopeful story have helped it become the most read children's book in Britain. With its die-cut pages and finger-sized holes to explore, this is a richly satisfying book for babies and toddlers. In this sturdy board book format, your little one is safe to play and tumble with their copy. This new edition also comes with an extra tough cover, so it can stay beautiful for longer. Eric Carle's iconic illustrations have inspired generations of little readers, and his books are must-haves for every nursery. "Every child should have a copy" - The Telegraph **

Specters of Belonging : The Political Life Cycle of Mexican Migrants (9780190879372)

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As the United States hardens its border with Mexico, how do migrants make transnational claims of citizenship in both nation-states? By enacting citizenship in both countries, Mexican migrants are challenging the meaning of membership and belonging from the margins of both citizenship regimes. With their incessant border-shattering political practices, Mexican migrants have become the embodiment of transnational citizenship on both sides of the divide. Drawing on his experiences leading citizenship classes for Mexican migrants and working with cross-border activists, Adrian Felix examines the political lives (and deaths) of Mexican migrants in Specters of Belonging. Tracing transnationalism across the different stages of the migrant political life cycle - beginning with the so-called political baptism of naturalization and ending with the practice by which migrant bodies are repatriated to Mexico for burial after death - Felix reveals the varied ways in which Mexican transnational sub

Third Reich Victorious : Alternate Histories of World War II (9781632206435)

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This book is a stimulating and entirely plausible insight into how Hitler and his generals might have defeated the Allies, and a convincing sideways look at the Third Reich's bid at world domination in World War II. What would have happened if, for example, the Germans captured the whole of the BEF at Dunkirk? Or if the RAF had been defeated in the Battle of Britain? What if the U-Boats had strangled Britain with an impregnable blockade, if Rommel had been triumphant in North Africa or the Germans had beaten the Red Army at Kursk? The authors, writing as if these and other world-changing events had really happened, project realistic scenarios based on the true capabilities and circumstances of the opposing forces. Third Reich Victorious is a dynamic and eye-opening alternate history that opens up the dramatic possibilities of World War II. Skyhorse Publishing, as well as our Arcade imprint, are proud to publish a broad range of books for readers interested in history--books about W

Rising Sun Victorious : Alternate Histories of the Pacific War (9781522688815)

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In war, victory can be held hostage to seemingly insignificant incidents--chance events, opportunities seized or cast aside--that can derail the most brilliant military strategies and change the course of history. What if the Japanese had conquered India and driven out the British? What if the strategic link between the United States and Australia had been severed? What if Vice Admiral Nagumo had launched a third attack on Pearl Harbor? What if the US Navy's gamble at Midway had backfired? Ten leading military historians ask these and other questions in this fascinating book. The war with Japan was rife with difficult choices and battles that could have gone either way. These fact-based alternate scenarios offer intriguing insights into what might have happened in the Pacific during World War II and what the consequences would have been for America. The accompanying reference guide is included as a PDF on this disc. Product details

Hesiod : The Works and Days; Theogony; The Shield of Herakles (9780472081615)

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Epic poems by one who has been called the first Greek philosopher and theologian Product details Format Paperback | 256 pages Dimensions 131.06 x 206.76 x 14.22mm | 263.08g Publication date 15 Nov 1991 Publisher

Engineering Analysis with SOLIDWORKS Simulation 2017 (9781630570767)

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Engineering Analysis with SOLIDWORKS Simulation 2017 goes beyond the standard software manual. Its unique approach concurrently introduces you to the SOLIDWORKS Simulation 2017 software and the fundamentals of Finite Element Analysis (FEA) through hands-on exercises. A number of projects are presented using commonly used parts to illustrate the analysis features of SOLIDWORKS Simulation. Each chapter is designed to build on the skills, experiences and understanding gained from the previous chapters. Product details Format Paperback | 570 pages Dimensions 216 x 279

A Business and Its Beliefs (9780071626453)

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The timeless business book that still brings perspective and guidance to today's bottom-line executives When first published in 1963, IBM CEO Thomas Watson Jr.'s A Business and Its Beliefs gave readers an unprecedented look inside IBM's executive offices. Watson--son of IBM's founder--candidly discussed how the company clung to its values during the first great technological shift, and how this refusal to compromise became IBM's strength. He also became one of the first CEOs to question business's place and responsibility in society, and openly discuss how firms could meet expanding social expectations while still turning a profit. The groundbreaking ideas in this book still resonate with today's managers. This newly published edition reintroduces Watson's ideas to a new generation of decision-makers in search of IBM-style standards for their own organizations. A to-the-point examination of the values and beliefs that built and sustained IBM, its message

Contact with God (9780385509947)

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With more than two million copies of his books in print, Anthony de Mello remains one of the world's most popular spiritual guides. In Contact with God, he draws upon his persuasive lectures and personal parables to guide readers through their own spiritual retreats. Nowhere is Anthony de Mello's characteristic warmth and insight more evident than in the series of talks he gave while guiding retreats. Known throughout the world as one of the foremost religious guides, de Mello offers here the transcripts from his beloved lectures, inspiring readers going on retreat and including suggestions for how to get the most out of the retreat experience. In Contact with God (reissued and available for the first time from Image), he intersperses his descriptions of various types of prayer with stories from his own life, as well as the thought-provoking parables for which he is best known. Product details

Civilisations: First Contact / The Cult of Progress : As seen on TV (9781781259979)

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Companion to the major new BBC documentary series CIVILISATIONS, presented by Mary Beard, David Olusoga and Simon Schama Oscar Wilde said 'Life imitates Art far more than Art imitates Life.' Was he right? In Civilisations, David Olusoga travels the world to piece together the shared histories that link nations. In Part One, First Contact, we discover what happened to art in the great Age of Discovery, when civilisations encountered each other for the first time. Although undoubtedly a period of conquest and destruction, it was also one of mutual curiosity, global trade and the exchange of ideas. In Part Two, The Cult of Progress, we see how the Industrial Revolution transformed the world, impacting every corner, and every civilisation, from the cotton mills of the Midlands through Napoleon's conquest of Egypt to the decimation of both Native American and Maori populations and the advent of photography in Paris in 1839. Incredible art - both looted and created - relays the k

It's a Good Thing There Are Earthworms (Rookie Read-About Science: It's a Good Thing...) (9780531228364)

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Discover that earthworms aren't just yucky, but are necessary to keeping soil healthy. People used to think earthworms were just garden pests. Others thought they were just plain yucky! Earthworms are also food for birds, frogs, and other animals. The well-organized chapters help readers (Ages 6-7) identify key details. The illustrations and text features such as captions and bold print help students navigate the text while the photographs add clarity and enable students to better understand the text. Product details For ages 6-8 Format Paperback | 32 pages

Darkover: First Contact : (darkover Omnibus #6) (9780756402242)

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This omnibus features two classic, long-unavailable Darkover novels-Darkover Landfall and Two to Conquer-in one volume for the first time. Product details Format Paperback | 528 pages Dimensions 111 x 173 x 38mm | 259g Publication date 07 Sep 2004

One Nation, Divisible : How Regional Religious Differences Shape American Politics (9780742558465)

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From the evangelical South to Catholic New England to the 'unchurched' Pacific Northwest, regional religious differences have a dramatic impact on public life not only in the regions themselves but also in the United States as a whole. As the interplay between religion and politics continues to dominate public discussion, understanding regional similarities and differences is key to understanding the debate around such national issues as health care, immigration, and the environment. For the first time, One Nation, Divisible shows how geographical religious diversity has shaped public culture in eight distinctive regions of the country and how regional differences influence national politics. Examining each region in turn, Mark Silk and Andrew Walsh provide historical context, stories that reveal the current cultural dynamics, and analyses of current politics to create rounded portraits of each region. They then present a compelling new account of the evolution of national rel

The Last Black Unicorn (9781501181832)

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NEW YORK TIMES BESTSELLER "An inspiring story that manages to be painful, honest, shocking, bawdy and hilarious." -The New York Times Book Review From stand-up comedian, actress, and breakout star of Girls Trip, Tiffany Haddish, comes The Last Black Unicorn, a sidesplitting, hysterical, edgy, and unflinching collection of (extremely) personal essays, as fearless as the author herself. Growing up in one of the poorest neighborhoods of South Central Los Angeles, Tiffany learned to survive by making people laugh. If she could do that, then her classmates would let her copy their homework, the other foster kids she lived with wouldn't beat her up, and she might even get a boyfriend. Or at least she could make enough money-as the paid school mascot and in-demand Bar Mitzvah hype woman-to get her hair and nails done, so then she might get a boyfriend. None of that worked (and she's still single), but it allowed Tiffany to imagine a place for herself where she could do somet

Oxford English for Cambridge Primary Teacher book 5 (9780198366409)

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Step by step support for teachers delivering engaging and successful lessons for students following the Cambridge Primary English curriculum in Stage 1. Resources include unit by unit notes, mapping to learning objectives, literacy terms glossary, student book and workbook answers, vocabulary definitions and activities, differentiation guidance and extension activities to stretch students further. Can be used with our reading schemes, Oxford Reading Tree and Floppy's Phonics. We are working with Cambridge towards endorsement of these reading schemes. Product details For ages 12-17 Format Mixed media product | 200 pages